Work

Selected work, systems and strategic thinking.

Our work combines creative direction, technical execution and business logic. Until full client metrics are published, these summaries explain the type of commercial problems we solve.

22 published work items

Cases are shown in random order.

01

Professional services acquisition system

Problem: A service business had visibility, but enquiries were inconsistent and difficult to qualify. Solution: We restructured the website journey around service intent, clearer proof, stronger calls to action and better enquiry routing. Outcome: A clearer commercial path from visitor to enquiry, with better internal visibility over where leads came from and how they moved through the pipeline.

View system: Professional services acquisition system

02

Le Petit New York

Problem: Le Petit New York needed an official online presence to represent the restaurant, communicate its identity and make essential information accessible to customers. Solution: We developed a WordPress website focused on simple navigation, visual presentation and responsive access to the restaurant’s essential information. Outcome: The restaurant received a dedicated digital presence that helped formalise its brand online and support customer discovery.

View system: Le Petit New York

03

Online Language Classes

Problem: The language teacher needed a website that could manage both consultation requests and paid class bookings without manual coordination. Solution: We built a WordPress/WooCommerce platform with custom booking software, online payments, email confirmations and MS Exchange calendar integration for real-time device synchronisation. Outcome: The project turned the website into an operational booking system, allowing users to book free consultations or paid classes through a structured online flow.

View system: Online Language Classes

04

UFO Spain Magazine

Problem: UFO Spain Magazine needed a publishing platform that could support regular content consumption and paid premium access within the same website. Solution: We built the website on WordPress with e-commerce functionality and a subscription system for premium content access. Outcome: The project provided a monetisation-ready magazine platform for Spanish-speaking audiences interested in mystery, science and related subjects.

View system: UFO Spain Magazine

05

Marta Rodriguez Design

Problem: Marta Rodriguez Design needed a portfolio website that could present interior design projects with elegance and provide detailed architectural information to interested users. Solution: We designed and developed a clean, minimal and fully responsive WordPress portfolio, allowing visitors to view projects online and download detailed PDF material. Outcome: The result was a refined digital portfolio aligned with the client’s design sensibility and suitable for presenting work to prospective clients.

View system: Marta Rodriguez Design

06

Handmade Lights AP

Problem: Handmade Lights AP needed a digital catalogue that could present handmade lighting products with the same natural, crafted and personal character as the objects themselves. Solution: We designed and developed a responsive e-commerce catalogue using WordPress and WooCommerce, with a clean interface, natural colour treatment and CMS flexibility for product management. Outcome: The brand gained a refined online catalogue that made its handmade lighting collection easier to present, browse and manage.

View system: Handmade Lights AP
Work and case studies. | Dool Creative Agency