Work

Selected work, systems and strategic thinking.

Our work combines creative direction, technical execution and business logic. Until full client metrics are published, these summaries explain the type of commercial problems we solve.

21 published work items

Cases are shown in random order.

19

Otra Vista Chile

Problem: Otra Vista Chile needed a website capable of presenting technical decorative products in a way that felt clear, modern and commercially attractive. Solution: We designed a minimal WordPress website with a clear content structure, responsive layouts and product-oriented presentation for indoor and outdoor WPC solutions. Outcome: The company gained a cleaner digital presence to support product explanation, brand perception and commercial enquiries.

View system: Otra Vista Chile

20

Paid acquisition quality calibration

Problem: Campaigns were producing activity, but the business needed fewer low-quality leads and better control of acquisition cost. Solution: We adjusted campaign structure, ad messaging and event tracking around qualified conversion signals rather than basic lead volume. Outcome: A performance model focused on lead quality, CPA discipline and commercial decision-making.

View system: Paid acquisition quality calibration

21

Código Oculto

Problem: Código Oculto needed a redesign capable of supporting a high-content editorial platform while adding a paid membership model for premium content. Solution: We redesigned the website on WordPress and implemented an e-commerce/membership layer to allow users to access paid content while preserving the editorial structure of the magazine. Outcome: The platform gained a stronger structure for monetising content through memberships while maintaining its role as a high-traffic Spanish-language editorial site.

View system: Código Oculto